I read in today’s fashion news that the heavy hitting designer label Lanvin will be featuring ‘real women and men’ in their Fall 2012 ads. Who are real women and men you ask? They’re every day, average people like you and I, not models that get paid hundreds of thousands of dollars. It’s important to note that this is not the first time this has been done. Dolce and Gabbana recently did the same thing, opting to use students and waiters on the runway at Milan Menswear Fashion Week last month as opposed to high priced male models.
Could this be a new trend with designers? Will these ‘real’ models make anywhere close to the type of money that professional models make for ads and runway shows? There are no answers to those questions yet, but I think this is a good thing. I’m one of the ‘real’ people and I buy designer clothing. It would be nice to see someone like me (5’5 and nowhere near a model’s height) representing a designer label. I was excited to hear about this and will continue to look out for other instances of it.
I’d love to know your thoughts….should ‘real’ models be representing designer clothing?